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Carl Abernam1 Answers
Dani Avitz Staff answered 5 years ago
There are several strategies you can follow in order to rank your products higher on Amazon. A high ranking will increase your sales volumes since more potential customers are directed to your listings when searching for products. The sales rank of a Seller on Amazon is determined by Amazon’s Product Search Algorithm, named A9, which is based on the following core metrics:
- Conversion rate of your products (affected by your product reviews, product image quality, and price levels).
- Relevancy of your product listing, with respect to the entered search term. Ensure that your product listings are designed and titled according to how your target customer group might look for your products on Amazon.
- Customer satisfaction and retention, based on your seller feedback and the order defect rate (OCR).
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